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Thursday, 9 March 2017

Production Logos









This production logo was the first one that we made. One of the team members: Gina, studies Graphic Communications and this helped in the making of both of the production logos. This logo was made spontaneously and was produced how it came to mind. The production name is CGS Productions. Gina figured that if you made the letters square they would fit inside eachother and make a maze effect. We went on the photoshop 3D settings and made it Red checker effect, we also changed the lighting so the shadow was visable against the dark background. We used a dark background as grey has connotations of death, depression and emotionless, all these pair up with the horror conventions. This would be a suitable logo for the production company as it looks sophisticated and professional yet still has connotations of horror.





























The second logo which was our preferred one was made from using inspiration from other horror film production logos such as:



We made this logo by creating a triangle and using the guassian blur effect to make it tapered and turn more transparent at the larger end of the triangle . We added 'difference clouds' to make it look like stage lights. This ended up looking too plain so we duplicated the layer and placed it over the top. This made a acid effect and the group made a decision to keep it on. We kept the background dark as it has connotations of horror however we had trouble finding the right colour to fit the 'CGS' title. We tried the monochrome colours however these didn't stand out and blended in easily. The colour red was suggested so we tried red and decided to make it a burgundy red so that it wasn't as upfront.

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